Johannesburg’s Four Seasons Hotel The Westcliff shimmered in pastel hues this week as DStv Media Sales hosted its annual #DMSGlowFest25, an afternoon that has quickly become one of the city’s signature gatherings for women in media. The theme, Elevate to Great, was more than a slogan; it set the tone for a celebration of creativity, leadership and unapologetic brilliance.
The visuals carried a distinctly feminine energy with soft pinks, pastels and elegant floral accents creating a setting that felt both professional and playful. Tables overflowed with delicately plated meals and signature cocktails, making the afternoon a sensory experience as much as a networking one. The atmosphere was curated not just for conversation but for joy.
Entertainment came alive with a powerful live set by Loyiso, whose performance became one of the most photographed moments of the day. Adding to the creativity, local art collective Palettes of Joy painted live portraits of guests, an interactive touch that gave attendees more than memories. They left with artwork to carry home. The mix of music, food and live art turned the afternoon into something far more memorable than a corporate event. It became an occasion.
The true heartbeat of #DMSGlowFest25 was in the conversations happening across tables and between sessions. Grand Slam Champion Kgothatso Montjane was among the women spotlighted, embodying the strength and determination that the event aimed to amplify. The festival was as much about networking and business alignment as it was about carving space for women to share their stories and inspire one another in an industry still striving for representation and balance.
DStv Media Sales has positioned the Glow Fest as more than a feel-good gathering. It is becoming a statement that women in media deserve not only a seat at the table but a stage, a spotlight and a community to grow within. As the industry navigates a rapidly changing landscape of digital platforms, shifting audiences and evolving consumer behaviour, creating spaces like this signals a future where women’s leadership is not a side note but a central force.
#DMSGlowFest25 left guests glowing, not only from the décor or the entertainment, but from the sense of possibility. It was proof that when women in media come together to connect and celebrate, the result is not just radiant. It is transformative.
